The Qatar Satellite Company (Es’hailSat) announces its sponsorship of Paris Saint-Germain’s Qatar Winter Game vs. Real Madrid
December 31, 2013
Doha, 31st December 2013 – Es’hailSat, the Qatar Satellite Company, is proud to announce its partnership with the Paris Saint-Germain (PSG) football club for the Qatar Winter Game vs. Real Madrid that will take place in Doha on 2nd January 2014.
The major game, played between two world-class football teams, coincides with the effective start of operations of the company’s first satellite, Es’hail 1, located at the 26°E broadcast hotspot. Es’hail 1 satellite is also expected to broadcast the game live and in HD from Doha throughout the satellite coverage spanning the whole Middle East and North Africa (MENA) region.
With a potential audience of more than 300 million viewers throughout the MENA region, PSG’s Qatar Winter Game vs. Real Madrid represents the right venue for the introduction of Es’hailSat to the MENA audiences. Es’hailSat, through its existing and planned satellites, is expected to broadcast diversified and high quality premium content with anti-jamming capabilities across the MENA region.
“We are very pleased to be a partner of Paris Saint-Germain for the upcoming Qatar Winter Game vs. Real Madrid. The undisputed popularity of the sport of football in our region is a great asset for Es’hailSat to build on to reach our core viewership base throughout the coverage of our satellite Es’hail 1. The game itself is also the right premium content that we seek to broadcast through our existing and planned fleet of satellites from the 26°E broadcast hotspot,” commented Es’hailSat’s CEO Ali Ahmed Al-Kuwari.